Pietra Cupello

swimissue · talent

Pietra Cupello

@pietracupelloVerify contact

Rio de Janeiro Medicina @fashionnova

Based
Rio de Janeiro, Brazil
Followers
194K
Tier
Macro (100K–1M)
Posts
131
Availability
South America

Categories

FashionLifestyleFitnessBeauty

5.1%

Engagement

90K

Avg views / reel

10.94%

Engagement / view

9.9K

Engagements / post

Projected campaign impact

2 posts · per influencer

90K

Per-post impressions

9.9K

Per-post engagements

181K

Campaign impressions

20K

Campaign engagements

Audience insight

Pietra's audience appears to be engaged, with a healthy comment-to-like ratio, suggesting active participation rather than just passive viewing. Reels are her strongest content format, consistently outperforming static posts in reach and engagement, likely due to their dynamic nature. This indicates strong potential for campaigns leveraging video content to capture attention and drive traction.

Generated 5/18/2026

Brand-fit score

78

/ 100

Solid fit due to high engagement, strong video performance, and clear alignment with fashion, beauty, and lifestyle categories.

Follower growth

Last Snapshot+6.2K
Projected / month+2.0K

+1.07% per month · 5 snapshots

Content mix

Reels 33%Photos 67%

Estimated from recent output

Followers · last 12 months

Based on 5 live snapshots · gaps estimated from projected growth

+1.07% / mo

Performance snapshot

Updated Aug 4+3.78pp vs Macro benchmark

194K

Followers

131

Posts

5.1%

Engagement

90K

Avg views / reel

9.7K

Avg likes

188

Avg comments

51.6 : 1

Likes : Comments

46.5%

Views / follower

9.9K

Engagements / post

0.097%

Comment rate

159K

Top video views

723K

Est. monthly reach

10.94%

Engagement / view

1.76×

Top reel lift

95%

Watch-through est.

+34.5pp

Retention vs tier

Top performing videos · 2

Tap to play.

Top #1

159K

Views

19K

Likes

197

Comments

Top #2

22K

Views

6.4K

Likes

261

Comments

Top performing posts · 2

Ranked by views

Recent posts · 12

Showing 12 of 12